Download the Summer Campaign Optimization Kit
After months of planning, the summer shopping season has arrived. Major seasonal campaigns have begun, and more are scheduled to launch in the coming days and weeks. And now, the great optimization race begins. Marketing, product and conversion optimization professionals tune into every analytics rise, dip, and blip, improving and […]
Every few years a new trend such as social media marketing, mobile marketing or customer experience management hits the marketing field. These new trends generate a great deal of hype, attention and over time, investment. Savvy marketers are becoming increasingly adept at avoiding the empty hype and focussing on the real performance opportunities. In so […]
At Kampyle, we have learned that targeting specific customer touchpoints for feedback, and collecting the right metadata about each customer when they share their feedback will provide actionable insights that impact your bottom-line performance and your customer experience.
We created The Customer Experience Cheat Sheet to make it easy for any marketer or customer experience professional […]
Commercial success depends on a strong customer experience and high customer engagement throughout the customer journey. Businesses that use voice of the customer to improve Customer Experience are seeing increases of over 20% in their customer loyalty and conversion rates.
Our new eBook, Voice of the Customer: The 7 Secrets to Great Customer Experience shows you how […]
IIn her latest article, Ecommerce Remarketing: Use a Soft-Sell Tone, Vangie Beal explores how Ecommerce Remarketing and Feedback Auto Replies can be used to engage with website visitors who abandon their shopping cart. Shopping Cart Abandonment is seen as crucial issues for Internet retailers, because the sales funnel doesn’t bring results at the most important […]
